Our Services
We offer custom solutions to increase the credibility & visibility of executives in service of their company
How we help your business
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Gain top-of-mind relevance with your entire professional network.
You have an incredible network. These are people who know, like, and trust you. There’s just one problem: you’re not top-of-mind. By activating your network you can unlock the introductions, referrals, and expanded visibility of your broader network, at scale.
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Build your company’s brand through your personal presence.
Business-to-business is now human-to-human. A company’s brand is much more effectively built through the personal brands of its leaders. Humanize your brand by leveraging your key leaders. By building their personal brand, you can more efficiently build your company’s brand.
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Understand which messages work and with whom it resonates.
When you give a keynote presentation, you rely on applause & head nods to understand what messages resonate. Social media allows you to atomize your message and understand what works and what doesn’t (and with whom).
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Gain trust when employees, investors, & partners conduct due diligence.
Potential employees, investors, acquirers, and partners all take the same action when evaluating a company: they look at a company’s leadership. By making your leaders more credible and visible, you’re better positioning your brand as the leader in your market.
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Be seen as a leading authority in your industry.
Subject matter expertise is meaningless if know one perceives you to be an expert in your field. We work with leaders who are leaders in their field, and increase their visibility so they are seen as the leading voice in their industry and a trusted authority in their market.
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Add value every day to potential customers to build a relationship at scale.
The buyer’s journey has changed. Customers are increasingly gathering information on their own, and only approaching a customer towards the end of their buying journey. Build a relationship - at scale - with potential customers through your leader’s social media presence.
Our Services
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Personal Brand Strategy
A personal brand strategy exists at the overlap of your expertise and the desired knowledge of your target audience.
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Social Media Profile Overhaul
An executive’s social media profile should work as a sales funnel for their company that is credible and relatable.
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Social Media Content Writing
An executive cannot be seen as a mouthpiece for corporate propaganda or they will be ignored. Our content works.
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Personal Social Media Management
We do it all - respond to comments, manage your inbox, oversee your connection requests and more.
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Social Media Video Creation
Video is a powerful way to create an emotional connection with your audience and elevate your personal brand
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Long-form Article Writing
Based on what short-form content works on social media, we draft long-form content for articles and blogs.
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Newsletter Writing & Management
Expanding beyond social media to a personal newsletter is a way to deplatform and create a connection via email.
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Data Analysis
Understand what parts of your messaging are working and with whom (title, geography, company, etc).
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Podcast Guesting
By appearing as a guest on prominent podcast you gain exposure to a new audience & further your credibility.
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Conference Keynotes
Take your most salient messages from social media on stage at major conferences to form new relationships in-person.
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Company Social Media Page Management
Get the most exposure for your company by highlighting your team, milestones, and expertise.
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Book Ghostwriting Services
Further enhance your reach and credibility by crafting a top-performing book to help your company.
Our Approach
Authentic.
Authenticity sells. We use your insights, your words, and your voice to create authentic connections with your network and followers.
Efficient.
Our process requires about an hour of your time per month. Our clients are busy and we use their time as efficiently as possible.
Measurable.
All of our work is backed up by data so you can understand what is working and why. All of our efforts are tied to a measurable ROI.
What Sets Us Apart
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Our Team
Business context is essential to make our services work. Each client team is led by an Engagement Manager with consulting experience at McKinsey, Bain, or BCG. It is essential we understand our clients & their business to a high level of detail.
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Our Results
Everything we do is backed up by rigorous data analysis. We research and understand what is working in your executive communication so we can improve upon it. Analytical insight is at the core of our work.
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Our Values
Too many agencies build their business out of alignment with values necessary for long-term success. We create a culture of excellence and believe in challenging and supporting our team to achieve their best inside and outside of the office.